The power of a corporate gift goes beyond loyalty!
The power of a business gift goes far beyond loyalty! It is a tool to build trust, strengthen brand image, start conversations and show appreciation. It is an investment in the future of your business relationships and can lead to long-term growth and success. A thoughtful business gift has a powerful effect and strengthens your business ties, especially at unexpected times like Saint Nicholas! It strengthens the trust between you and the recipient, and trust is at the heart of any lasting relationship! In addition, business gifts strengthen your brand! When you choose gifts that fit your corporate culture and values, it contributes to a positive perception of your brand. By including Saint Nicholas as a business gift in your strategy, you show that you, as a company, stand for tradition and culture, and this strengthens the effect so that you will be remembered for longer.
Chapter 1: Emotional bonding through corporate gift giving!
4 reasons how the Saint Nicholas Season guarantees a strong emotional bond with your business network!
Regularly providing a personalised gift to your business associates at unexpected moments adds to emotional bonding and ensures consistent brand recall. It increases impact and ensures a strong ROG (return on gifting). Saint Nicholas is a valuable corporate giving moment because of its cultural relevance, positive associations, team-building opportunities, creative options and business opportunities it offers! Discover below the 4 main reasons why Saint Nicholas should be included in your strategy to strengthen the bond of trust!
1.1) With a corporate giving moment like Saint Nicholas, you show interest in cultures and traditions:
Saint Nicholas is a deeply rooted tradition in the Netherlands and other parts of the world where it is celebrated! Respecting and celebrating local traditions can create goodwill with customers, business partners and employees!
1.2) A Saint Nicholas gift for your employees contributes to a strong emotional bond:
Celebrating Saint Nicholas in the workplace can increase team spirit. Preparing surprises together, writing poems and exchanging presents can strengthen team bonding! Instead of providing individual gifts, you can opt for a joint treat box in the coffee corner. These are ideal conversation starters where your employees can share their traditions with each other!
1.3) A corporate gift with Saint Nicholas for your customers contributes to a powerful emotional bond:
You create a qualitative contact moment with your customers by providing a promotional gift with Saint Nicholas. It is the perfect opportunity to schedule an appointment with your customers and be able to speak to them again in person for a while. This thoughtful gesture will linger and personalisation helps create a consistent brand memory, making them more likely to approach you in the future!
1.4) A corporate gift with Saint Nicholas creates positive associations:
Giving Saint Nicholas gifts can create positive associations with your company or brand because they had not seen this coming. This shows your business network that you are thoughtful and involved and they will remember you longer. This results in a solid emotional business connection that is very valuable for long-term joint success!
Chapter 2: The power of personalisation and why it's a must!
Strengthen your brand with Saint Nicholas gifts! Adding your corporate identity makes all the difference!
Adding your corporate identity to business gifts is an investment in your brand and delivers numerous benefits, from marketing tools and customer loyalty to a professional image and competitive advantage. It is a strategy that should not be missing within your company to improve your company's visibility and reputation. Saint Nicholas offers your company an opportunity to promote your brand and highlight your products and/or services, especially if they are unique and personalised. See the potential in corporate giving moments where you can make a difference and discover below the 3 main reasons why personalised Saint Nicholas gifts are a must in your gifting strategy!
2.1) A personalised Saint Nicholas gift contributes to your company's brand recall and professional image:
Using your company name, logo and colours on corporate gifts helps create brand recall. When people see your brand regularly, it increases the chances that they will remember and recognise your company when they come across your products or services in the future. Thereby, customising your gifts with your corporate identity creates a professional image! It shows that you pay attention to detail and gives a positive impression to customers, partners and employees.
2.2) A Saint Nicholas gift helps maintain competitive advantage and is a perfect marketing tool!
Using personalised corporate gifts can set you apart from competitors. It shows that you are willing to go the extra mile to satisfy customers and partners, which can give you a competitive advantage. In addition, personalised Saint Nicholas gifts are an ideal marketing tool. They help you spread your brand message and attract new customers. People who are genuinely surprised by an unexpected gift are only too happy to show it and others, which can lead to word-of-mouth advertising!
2.3) With a Saint Nicholas gift for your employees, you strengthen the corporate culture resulting in a strong employer branding strategy!
Surprising your employees with a personalised gift for Saint Nicholas can help strengthen your company culture. It gives them a sense of pride and connection with the company and they will be eager to share this through their social media channels! Your most loyal ambassadors are indoors and are the perfect sounding board to the outside world!
Saint Nicholas Gifts
In short, Saint Nicholas is an ideal business-giving moment outside the standard moments and provides a strong ROG (return on gifting) and maximum impact for showing business appreciation! Not only is it an age-old Dutch tradition, but also that it can be a powerful tool for strengthening your business relationships and promoting your professional network. It has become clear that Saint Nicholas offers a unique opportunity to spread a warm and personal message to strengthen ties with your partners and employees.
Use these insights to expand and strengthen your professional network. By embracing traditions and sending personalised gifts with care and attention, you can not only achieve your business goals but also contribute to a festive and warm atmosphere in your business network! Personalised gifts during Saint Nicholas highlight your business value and culture, contributing to a positive brand reputation!
We are happy to assist you in the personalisation process to come up with the ideal marketing tool so that the presents can be delivered on time. Not enough manpower in-house? Then use our Saint-Nicholas shipping service and we will make sure your business network can receive their Saint Nicholas gift on time.
